Analysis of Fashion Value Chain Sustainability to Strengthen Added Value Through Entertainment Activities (Fashion Shows) syarifapd
DOI:
https://doi.org/10.31933/dijms.v4i6.1940Keywords:
Value chain, Value-Added, Fashion, Fashion ShowsAbstract
Fashion is a secondary human need that can change according to the times or someone's wishes which can be seen from language, habits to how to dress. The production of fashion products is inseparable from various value chain activities. The value chain is a collection of activities carried out by each company to design, manufacture, market, deliver, and support its product. The fashion value chain consists of design, production, marketing and distribution activities. Fashion is also a product of the creative economy which is a mainstay in the country. The potential for various fashion products in Indonesia is enormous, so it is necessary to develop various fashion products in Indonesia to strengthen their added value. This research is a quantitative study using MDS-RAPFISH analysis with a case study in Nganjuk Regency. The results of this study show that the sustainability status of the value chain in design activities, production processes and marketing shows a fairly good sustainability status. Meanwhile, the dimensions of distribution and entertainment activities show good sustainability. And the overall results of the MDS-RAPFISH show indications of improvement, except for the dimensions of marketing and entertainment activities.
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Kurnia Nugraha, R., Novandi, T., Wardhana, W. A., Sembodho, G. B., & Santoso, S. (n.d.). Analisis Strategi Pengembangan Kain Tenun Ikat Sumba oleh Pelaku Kriya dan Komunitas.
Kusumawati, A., Pangestuti, E., & Supriono, S. (2022). The antecedent of event attachment influence on tourism sustainability: the case of Jember Fashion Carnaval, Indonesia. International Journal of Tourism Cities, 8(4), 1000–1018. https://doi.org/10.1108/IJTC-09-2021-0197
Lihawa, A., Uloli, H., & Rasyid, A. (2021). Analisis Rantai Nilai (Value Chain) Pada Komoditas Jagung. Jambura Industrial Review, 1(2). https://doi.org/10.37905/jirev.1.2.94-103
Mahida, M. (2020). Pendekatan Multidimensional Scaling untuk Penilaian Status Keberlanjutan ATCS Kota Pintar Semarang. Warta Penelitian Perhubungan, 32(2). https://doi.org/10.25104/warlit.v32i2.1367
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Santoso, S., Natanael, A., Griselda, A., Khoirunnisa, J., Simanjuntak, M. A., Bagus, R., & Ana Fatmawati, A. (2021). Analisis Pengembangan Platform Ekspor Sub Sektor Kuliner Tinjauan Dari Model Sistem Inovasi. Distribusi - Journal of Management and Business, 9(1), 29–38. https://doi.org/10.29303/distribusi.v9i1.151
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Santoso, S., Ubaidillah, R., Balqis, B., & Sembiring, C. (2021). Community Role in Improving Muslim-Friendly Value Chain in COVID-19 Pandemic at Geopark Bayah Dome Tourism Area. https://doi.org/10.4108/eai.28-9-2020.2307372
Santoso, S., Widyanty, W., Nurhidajat, R., Ramadhani Marfatah, M., Mahmud, G., Fahlevi, M., Aljuaid, M., Zhghenti, T., & Shahid, D. (2022). System dynamics modeling for developing an agrotourism-creative economy in the framework of the village innovation system. Frontiers in Environmental Science, 10. https://doi.org/10.3389/fenvs.2022.962235
Sari, R., Sugeng, Y., Wahyu, S., Hendra, K., Iqbal, S., Program, Z., Manajemen, S. M., Ekonomi, F., & Bisnis, D. (2022). Analisis Manajemen Risiko Subsektor Fotografi Dalam Konteks Pandemi Covid-19: Studi Kasus Di Eternity Studio, 18(1).
Sucidha, I. (2021). Pengaruh Fashion Involvement, Shopping Lifestyle, Hedonic Shopping Value Dan Positive Emotion Terhadap Impulse Buying Produk Fashion Pada Pelanggan Duta Mall Banjarmasin. At- Tadbir: Jurnal Ilmiah Manajemen, 3(1), 1-10.
Suryandani, W., & Kusumaningsih, N. (2021). Pengembangan Strategi Industri Kreatif Menggunakan Value Chain Analysis. Jurnal Ilmiah Ekonomi, 16(2), 265–278.
Todeschini, B. V., Cortimiglia, M. N., & de Medeiros, J. F. (2020). Collaboration practices in the fashion industry: Environmentally sustainable innovations in the value chain. Environmental Science & Policy, 106, 1–11. https://doi.org/10.1016/j.envsci.2020.01.003
Ubaidillah, R., & Santoso, S. (2022). Analysis of Increasing Added Value Ecosystem Creative Economy Startup in The Culinary Sector (Case Study of the First Winner of Food Startup Indonesia 2020). UIJRT: United International Journal for Research & Technology, 03(09).
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Published
2023-07-04
How to Cite
Priani Dewi, S., & Sugeng Santoso. (2023). Analysis of Fashion Value Chain Sustainability to Strengthen Added Value Through Entertainment Activities (Fashion Shows) syarifapd. Dinasti International Journal of Management Science, 4(6), 1042–1054. https://doi.org/10.31933/dijms.v4i6.1940
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