A Study on the Formation of Creative Hubs and Channeling Patterns of Creative Economy Actors in South Tangerang City
DOI:
https://doi.org/10.38035/dijemss.v7i1.5128Keywords:
Creative Economy, Creative Hubs, Channeling Patterns, Regional Policy, South Tangerang CityAbstract
The creative economy has become a strategic sector in driving regional economic growth, including in South Tangerang City. This study aims to formulate a policy for the establishment of a Creative Hub and a channeling pattern for creative economy actors that is applicable and sustainable. The study uses a qualitative approach through in-depth interviews, FGDs, participatory observations, and SWOT and Business Model Canvas analysis. The results of the study indicate that the establishment of an effective Creative Hub requires synergy between the government, business actors, and supporting institutions, with the support of adaptive regulations such as the RPJMD and the Creative Economy Law. Collaboration across sectors and regions is key to creating an integrated creative ecosystem. In addition, a structured channeling model can strengthen creative economy actors' access to markets, technology, and financing. The resulting policy recommendations are local and applicable, supporting South Tangerang's role as a leading creative economy center in the Jabodetabek area. To ensure the sustainability of the program, a dynamic and participatory monitoring and evaluation mechanism is needed. With the right approach, South Tangerang has great potential in accelerating creativity-based economic transformation.
References
Bakhshi, H. & Mateos-Garcia, J., 2023. Creative hubs as innovation catalysts. Innovations Journal , 28(3), pp. 45–62.
South Tangerang City Development Planning Agency, 2022. South Tangerang City Medium-Term Development Plan 2021–2026 . South Tangerang.
Bilton, C., 2022. Management and Creativity: From Creative Industries to Creative Management . Wiley.
Bryson, JM, 2022. Strategic Planning for Public and Nonprofit Organizations . Jossey-Bass.
Comunian, R., 2021. Creative hubs: A critical evaluation. City, Culture and Society , 24, p. 100384.
Creswell, JW, 2022. Research Design: Qualitative, Quantitative, and Mixed Methods Approaches . SAGE.
Ekaputri, KA, 2023. Imag Core: Tangerang Creative Hub Based On Nomadic Interaction. Pirata Syandana Poster Journal .
Elfira, S., 2023. Design of Literacy Facilities and Creative Hub with Organic Architecture Approach in South Tangerang. TERAKOTA: Journal of Architecture, Interior & Urban Design Posters .
Florida, R., 2022. The Rise of the Creative Class Revisited . New York: Basic Books.
Florida, R., 2023. Transformative Urbanism & Creative Clusters. Urban Studies Journal , 60(4), pp. 789–805.
Hidayat, RN, 2022. Design of Creative Space Millennial Tangerang City with Biophilic Architecture Approach. TERAKOTA: Journal of Architectural Posters .
Howkins, J., 2021. The Creative Economy: Making Money from Ideas . 2nd ed. London: Penguin Books.
Kaplan, RS & Norton, DP, 2023. The Balanced Scorecard: Translating Strategy into Action . Harvard Business School Press.
Kellert, SR & Calabrese, E., 2022. The Practice of Biophilic Design . Terrapin Bright Green.
Khusnaini & Wibowo, O., 2022. Developing Creative SME Marketing in South Tangerang through Social Media Marketing. Journal of Community Service .
Noni, S. et al., 2023. Creative Economy: Study and Development . Tahta Media.
Osterwalder, A. & Pigneur, Y., 2020. Business Model Generation . Wiley.
Oyserman, D. & Smith, GE, 2023. Creative Economy in the Digital Age . Jakarta: Kreasi Nusantara Publisher.Porter, M.E., 2022. Clusters and the New Economics of Competition . Harvard Business Review Press.
Remigius, HS, Apriyanti, R. & Dewanda, ZF, 2024. Hi Tech Architecture Approach to Creative Hub Planning in South Tangerang. Syntax Literate , 9(6).
Ristendi, G., Kurniasih, S. & Suryandari, P., 2023. Creative Industry Center Design in Tangerang South with Green Architecture Approach. MAESTRO Journal .
Scott, A.J., 2022. On Hollywood: The Place, the Industry . Princeton University Press.
Shavrizal, S., 2024. Creative Hub in South Tangerang City and its Biophilic Architectural Theme. Journal of Aesthetics, Creativity and Art Management , 3(2), pp.1–17.
Susanto, S., 2024. Formation of a creative hub and channeling patterns for creative economic actors in the city of South Tangerang using SWOT. Digital Business: Future Business Trends , 15(1), pp.7–17.
Syahrullah & Muhtadi, 2022. Community Economic Empowerment through Creative Economic Program in Setu District, South Tangerang. Prosperity: Journal of Society and Empowerment .
UNCTAD & UNESCO, 2022. Creative Economy Outlook: Trends in the Creative Industries . United Nations.
UU no. 2 of 2022 concerning Ease of Doing Business.
Law No. 24 of 2019 concerning the Creative Economy.
Wijaya, H., 2023. Creative Hub Design in the BSD City Area, South Tangerang. Multimedia Nusantara University (thesis) .
PP No. 5 of 2021 concerning Risk-Based Licensing.
Downloads
Published
How to Cite
Issue
Section
License
Copyright (c) 2025 Sugeng Susanto, Marwan Marwan
This work is licensed under a Creative Commons Attribution 4.0 International License.
Authors who publish their manuscripts in this journal agree to the following conditions:
- The copyright on each article belongs to the author(s).
- The author acknowledges that the Dinasti International Journal of Education Management and Social Science (DIJEMSS) has the right to be the first to publish with a Creative Commons Attribution 4.0 International license (Attribution 4.0 International (CC BY 4.0).
- Authors can submit articles separately, arrange for the non-exclusive distribution of manuscripts that have been published in this journal into other versions (e.g., sent to the author's institutional repository, publication into books, etc.), by acknowledging that the manuscript has been published for the first time in the Dinasti International Journal of Education Management and Social Science (DIJEMSS).
