Village Development through Potential Analysis of Kaliagung Village, Kapanewon Sentolo, Kulon Progo Regency, Special Region of Yogyakarta

Authors

  • Rubiyatno Rubiyatno Universitas Sanata Dharma, Indonesia
  • Agnes Maria Polina Universitas Sanata Dharma, Indonesia
  • Lucia Kurniawati Universitas Sanata Dharma, Indonesia
  • A. Prasetyadi Universitas Sanata Dharma, Indonesia
  • Achilleus Hermawan Astyanto Universitas Sanata Dharma, Indonesia
  • Hirmawan Wijanarka Universitas Sanata Dharma, Indonesia
  • Maria Vincentia Eka Mulatsih Universitas Sanata Dharma, Indonesia

DOI:

https://doi.org/10.38035/dijemss.v6i2.3798

Keywords:

Green Tourism, Tourism Village, Green Marketing mix, Visiting Interest

Abstract

This study aims to determine the potential of Kaliagung Kapanewon Sentolo Village, Kulon Progo Regency, Special Region, it is hoped that with the identification of this, the researcher can formulate a roadmap for the development of Kaliagung Kapanewon Sentolo Village, Kulon Progo Regency, Special Region of Yogyakarta. This research is a qualitative descriptive research. The population in this study is the leaders and community leaders of all community members in Kaliagung Village, Kapanewon Sentolo, Kulon Progo Regency, Special Region of Yogyakarta. The data collection method uses observation, focus discussion groups and literature studies are used to obtain information about the potential of the village, qualitative descriptive analysis specifically using the analysis of strengths, weaknesses, opportunities, and threats. SWOT analysis contributes to the development of strategic management theory, especially in the context of independent village development. The SWOT analysis shows that this framework can be applied effectively in the context of village development. This approach helps to link between internal conditions (local resources) and external conditions (government and market support) in the formulation of development strategies. The results of the EFE and IFE analysis placed the Kaliagung Village in a certain quadrant, which provided a theoretical basis for choosing the most suitable strategy, such as a growth-oriented strategy  .

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Published

2025-01-06

How to Cite

Rubiyatno, R., Maria Polina, A., Kurniawati, L., Prasetyadi, A., Hermawan Astyanto, A., Wijanarka, H., & Vincentia Eka Mulatsih, M. (2025). Village Development through Potential Analysis of Kaliagung Village, Kapanewon Sentolo, Kulon Progo Regency, Special Region of Yogyakarta. Dinasti International Journal of Education Management And Social Science, 6(2), 1540–1548. https://doi.org/10.38035/dijemss.v6i2.3798

Issue

Vol. 6 No. 2 (2025): Dinasti International Journal of Education Management And Social Science (December 2024 - January 2025)

Section

Articles

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Copyright (c) 2025 Rubiyatno Rubiyatno, Agnes Maria Polina, Lucia Kurniawati, A. Prasetyadi, Achilleus Hermawan Astyanto, Hirmawan Wijanarka, Maria Vincentia Eka Mulatsih

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