TIRTA MULYADI; PA ANDIENA NINDYA PUTRI; ROSENTO; YENNI KURNIA GUSTI; SABIL. Marketing Management Innovations: Unraveling the Interplay of Brand Positioning, Market Segmentation, and Consumer Engagement . Dinasti International Journal of Education Management And Social Science, [S. l.], v. 5, n. 3, p. 347–355, 2024. DOI: 10.31933/dijemss.v5i3.2394. Disponível em: https://dinastipub.org/DIJEMSS/article/view/2394. Acesso em: 16 may. 2024.