Kamiliya Azzahra, R., & Adi Prakoso, F. (2025). The Role of Influencer Marketing and Viral Marketing in Purchase Decisions for Kanzler Products on the TikTok Platform. Dinasti International Journal of Education Management And Social Science, 6(3), 2246–2256. https://doi.org/10.38035/dijemss.v6i3.3967