Citra AW, Hatammimi J. The Influence of Product Innovation and Knowledge Management on Competitive Advantage: Study on Haus X Arief Muhammad Choco Cheese Crunchy Made With Kitkat. DIJEFA [Internet]. 2025 Jul. 21 [cited 2026 Nov. 10];6(3):2594-615. Available from: https://dinastipub.org/DIJEFA/article/view/4875