Dynamics of Organizational Culture: The Influence of Manipulative Behavior and Social Interaction in Private Universities

Authors

  • Welly Yulianti Universitas Negeri Padang
  • Yunia Wardi Universitas Negeri Padang
  • Sulastri Sulastri Universitas Negeri Padang
  • Rino Rino Universitas Negeri Padang

DOI:

https://doi.org/10.38035/dijefa.v5i5.3582

Keywords:

manipulative behavior, social interaction and organizational culture

Abstract

This study aims to identify the influence of manipulative behavior and social interaction on organizational culture. Referring to previous literature and research, manipulative behavior can change organizational culture, this is also based on social interaction within the organization. The quantitative method was chosen to provide an analysis related to manipulative behavior and social interaction on organizational culture by involving a sample of 140 people. The results of this study indicate that manipulative behavior carried out ethically can improve teamwork and communication, and strengthen organizational culture. However, balance is very important, because too much manipulation can have a negative impact. These findings are expected to enable managers to develop strategies that balance ethical manipulation and positive work culture.

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Published

2024-12-07

How to Cite

Yulianti, W., Wardi, Y., Sulastri, S., & Rino, R. (2024). Dynamics of Organizational Culture: The Influence of Manipulative Behavior and Social Interaction in Private Universities. Dinasti International Journal of Economics, Finance &Amp; Accounting, 5(5), 5352–5356. https://doi.org/10.38035/dijefa.v5i5.3582

Issue

Vol. 5 No. 5 (2024): Dinasti International Journal of Economics, Finance & Accounting (November - December 2024)

Section

Articles

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Copyright (c) 2024 Welly Yulianti, Yunia Wardi, Sulastri Sulastri, Rino Rino

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