Efforts to Increase the Level of Service at Terminal 3 Domestic at Soekarno Hatta International Airport
DOI:
https://doi.org/10.38035/dijefa.v5i1.2506Keywords:
Level of Service, Analisis Gap, Customer Satisfaction Index, Importance Performance AnalysisAbstract
The purpose of this study is (1) to determine and analyze the customer satisfaction index against the Level of Service; (2) to know and analyze the Level of Service factors considered important by the customer; (3) to identify and analyze the Level of Service gap between customer expectations and satisfaction; (4) to know and analyze the Level of Service factors that should be improved. The data collection method used a questionnaire with a sample of 201 respondents. The analysis method uses Gap Analysis, Customer Satisfaction Index (CSI) and Importance Performance Analysis (IPA). Based on the results of CSI analysis, a value of 77.73 was obtained, the number was in the range of 60.01 – 80 which means satisfactory or good, while based on the results of the Importance Performance Analysis (IPA) analysis, 9 indicators were obtained which are still in quadrant one can be interpreted that these indicators have low reality and high expectations from Soekarno-Hatta International Airport terminal two.
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