Literature Review of Consumer Behavior: Customer Loyalty, Repeat Purchase and Purchase Interest
DOI:
https://doi.org/10.38035/dijefa.v2i2.1242Keywords:
Consumer Behavior, Customer Loyalty, Repeat Purchase, Purchase InterestAbstract
Consumer behavior in the current era of disruption varies greatly. To see this, of course, it is necessary to conduct further analysis and research on current consumer behavior. In looking at consumer behavior, researchers take the variables of customer loyalty, repeat purchases, and buying interest. The researcher conducted a descriptive qualitative research method by obtaining data through the Google Scholar and Mendeley application as a reference. The results of this research are 1) customer loyalty is related to consumer behavior, 2) repeat purchases are related to consumer behavior, and 3) buying interest is related to consumer behavior.
References
Agussalim, M., Limakrisna, N., & Ali, H. (2017). International Journal of Economics and Financial Issues Mutual Funds Performance: Conventional and Sharia Product. International Journal of Economics and Financial Issues.
Aima, P. H., Adam, R., & Ali, P. H. (2017). Model of Employee Performance?: Competence Analysis and Motivation (Case Study at PT. Bank Bukopin, Tbk Center). Journal of Research in Business and Management.
Ali, H., Evi, N., & Nurmahdi, A. (2018). The Influence of Service Quality , Brand Image and Promotion on Purchase Decision at MCU Eka Hospital. Business and Management Studies. https://doi.org/10.21276/sjbms.2018.3.1.12
Ali, H., & Mappesona, H. (2016). Build brand image: Analysis Service Quality and Product Quality (case study at Giant Citra Raya). International Journal of Economic Research.
Anggita, R., & Ali, H. (2017). The Influence of Product Quality, Service Quality and Price to Purchase Decision of SGM Bunda Milk (Study on PT. Sarihusada Generasi Mahardika Region Jakarta, South Tangerang District). Scholars Bulletin. https://doi.org/10.21276/sb
Anwar, R., & Adidarma, W. (2016). PENGARUH KEPERCAYAAN DAN RISIKO PADA MINAT BELI BELANJA ONLINE Rosian Anwar 1 Wijaya Adidarma 2. Jurnal Manajemen Dan Bisnis Sriwajaya, 14, 2.
Arista, E. D., & Astuti, S. R. T. (2011). Analisis Pengaruh Iklan, dan Citra Merek terhadap Minat Beli Konsumen. Aset, 13(1), 37–45.
Ekaprana, I. D. G. A., Jatra, I. M., & Giantari, I. G. A. K. (2020). Pengaruh Kualitas Produk, Kualitas Layanan Dan Citra Merek Terhadap Niat Pembelian Ulang. E-Jurnal Manajemen Universitas Udayana, 9(8), 2895. https://doi.org/10.24843/ejmunud.2020.v09.i08.p01
Fasha, A. F., Robi, M. R., & Windasari, S. (2022). Determinasi Keputusan Pembelian Melalui Minat Beli: Brand Ambassador Dan Brand Image (Literature Review Manajemen Pemasaran). Jurnal Manajemen Pendidikan Dan Ilmu Sosial, 3(1), 30–42. https://dinastirev.org/JMPIS/article/view/840
Febriantoro, W. (2018). Kajian Dan Strategi Pendukung Perkembangan E-Commerce Bagi Umkm Di Indonesia. Jurnal MANAJERIAL, 17(2), 184. https://doi.org/10.17509/manajerial.v17i2.10441
Firmawan Adixio, R., & Saleh, L. (2013). Pengaruh Kualitas Layanan Dan Nilai Yang Dirasakan Terhadap Niat Pembelian Ulang Melalui Mediasi Kepuasan Pelanggan Restoran Solaria Di Surabaya. Journal of Business and Banking, 3(2), 151. https://doi.org/10.14414/jbb.v3i2.233
Gupron, G. (2019). Meningkatkan Kinerja Karyawan Melalui Sistim Informasi Manajemen dan Komunikasi (Studi pada Biro Pengelolaan Barang Milik Daerah Setda Provinsi Jambi). J-MAS (Jurnal Manajemen Dan Sains). https://doi.org/10.33087/jmas.v4i1.73
Ida, Zaniarti, S., & Wijaya, G. E. (2020). Financial Literacy, Money Attitude, Dan Financial Management Behavior Generasi Milenial. Jurnal Muara Ilmu Ekonomi Dan Bisnis, 4(2), 406–413. https://doi.org/10.24912/jmieb.v4i2.9144
Limakrisna, N., & Ali, H. (2016). Model of Customer Satisfaction: Empirical Study At Fast Food Restaurants in Bandung. International Journal of Business and Commerce.
M, A., & Ali, H. (2017). MODEL KEPUASAN PELANGGAN: ANALISIS KUALITAS PRODUK DAN KUALITAS LAYANAN TERHADAP CITRA MEREK PADA GIANT CITRA RAYA JAKARTA. Jurnal Manajemen. https://doi.org/10.24912/jm.v21i3.254
Mardalis, A. (2005). Meraih Loyalitas Pelanggan. Jurnal Manajemen Dan Bisnis BENEFIT, 9(2), 111 – 119. https://doi.org/10.1007/s13398-014-0173-7.2
No, P., Sanusi, A., Desfiandi, A., Ali, H., St, A. B., & Ct, R. A. (2017). PERFORMANCE-BASED ON THE HIGHER EDUCATION QUALITY IN PRIVATE COLLEGES. Proeeding MICIMA.
Pramatatya, V., Najib, M., & Nurrochmat, D. R. (2004). Pengaruh Atmosfer Kedai Kopi Terhadap Emosi Dan Keputusan Pembelian Ulang. Jurnal Manajemen Dan Agribisnis, 12(2), 126–136. https://doi.org/10.17358/jma.12.2.126
Purbasari, D. M., & Permatasari, D. L. (2018). Pengaruh Kualitas Pelayanan dan Kepuasan Pelanggan Terhadap Pembelian Ulang. Jurnal Inspirasi Bisnis Dan Manajemen, 2(1), 43. https://doi.org/10.33603/jibm.v2i1.1056
R, W. F. (2011). ARAH DAN KEBIJAKAN POLITIK EKONOMI INDONESIA MAKIN MENYIMPANG DARI KONSTITUSI.
Saidani, B., Lusiana, L. M., & Aditya, S. (2019). Analisis Pengaruh Kualitas Website dan Kepercayaan Terhadap Kepuasaan Pelanggan dalam Membentuk Minat Pembelian Ulang pada Pelanggan Shopee. Jurnal Riset Manajemen Sains Indonesia, 10(2), 425–444.
Saputra, F. (2022). The Role of Human Resources , Hardware , and Databases in Mass Media Companies. International Journal of Advanced Multidisciplinary, 1(1), 45–52.
Saputra, F., & Ali, H. (2021). THE IMPACT OF INDONESIA ’ S ECONOMIC AND POLITICAL POLICY REGARDING PARTICIPATION IN VARIOUS INTERNATIONAL FORUMS?: G20 FORUM ( LITERATURE REVIEW OF FINANCIAL MANAGEMENT ). Journal of Accounting and Finance Management, 1(4), 415–425.
Saputra, F., & Ali, H. (2022). PENERAPAN MANAJEMEN POAC: PEMULIHAN EKONOMI SERTA KETAHANAN NASIONAL PADA MASA PANDEMI COVID-19 (LITERATURE REVIEW MANAJEMEN POAC). Jurnal Ilmu Manajemen Terapan, 3(3), 316–328. https://doi.org/10.31933/jimt.v3i3
Sasongko, S. R. (2021). Faktor-Faktor Kepuasan Pelanggan Dan Loyalitas Pelanggan (Literature Review Manajemen Pemasaran). Jurnal Ilmu Manajemen Terapan, 3(1), 104–114. https://doi.org/10.31933/jimt.v3i1.707
Sitio, T., & Ali, H. (2019). Patient Satisfaction Model and Patient Loyalty: Analysis of Service Quality and Facility (Case Study at Rawamangun Special Surgery Hospital). Scholars Bulletin. https://doi.org/10.36348/sb.2019.v05i10.002
Suryani, S., & Rosalina, S. S. (2019). Pengaruh Brand Image, Brand Trust, Dan Kualitas Layanan Terhadap Keputusan Pembelian Ulang Dengan Kepuasan Konsumen Sebagai Variabel Moderating (Studi pada Startup Business Unicorn Indonesia). Journal of Business Studies, 04(1), 49.
Susmitha, I. P. Y. (2016). Analisis Likuiditas, Leverage dan Profitabilitas Sebagai Penentu Kebijakan Dividen Tunai. Jurnal Ekonomi Dan Pariwisata, 10(1), 15–24.
Sutiksno, D. U., Sucherly, Rufaidah, P., Ali, H., & Souisa, W. (2017). A literature review of strategic marketing and the resource based view of the firm. In International Journal of Economic Research.
Trisno Musanto. (2004). FAKTOR-FAKTOR KEPUASAN PELANGGAN DAN LOYALITAS PELANGGAN: Studi Kasus Pada CV. Sarana Media Advertising Surabaya. Jurnal Manajemen Dan Kewirausahaan, 6(2), pp.123-136. http://puslit2.petra.ac.id/ejournal/index.php/man/article/view/16140
Wingsati, W. E., & Prihandono, D. (2017). Pengaruh Penanganan Kegagalan Layanan, Kepercayaan, Dan Gaya Hidup Terhadap Minat Pembelian Ulang Melalui Kepuasan Konsumen. Management Analysis Journal, 6(2), 1–11.
Yunita, D., & Ali, H. (2017). Model of Purchasing Decision ( Renting ) of Generator Set?: Analysis of Product Quality , Price an Service at PT . Hartekprima Listrindo. Economics, Business and Management. https://doi.org/10.21276/sjebm.2017.4.11.12
Aima, P. H., Adam, R., & Ali, P. H. (2017). Model of Employee Performance?: Competence Analysis and Motivation (Case Study at PT. Bank Bukopin, Tbk Center). Journal of Research in Business and Management.
Ali, H., Evi, N., & Nurmahdi, A. (2018). The Influence of Service Quality , Brand Image and Promotion on Purchase Decision at MCU Eka Hospital. Business and Management Studies. https://doi.org/10.21276/sjbms.2018.3.1.12
Ali, H., & Mappesona, H. (2016). Build brand image: Analysis Service Quality and Product Quality (case study at Giant Citra Raya). International Journal of Economic Research.
Anggita, R., & Ali, H. (2017). The Influence of Product Quality, Service Quality and Price to Purchase Decision of SGM Bunda Milk (Study on PT. Sarihusada Generasi Mahardika Region Jakarta, South Tangerang District). Scholars Bulletin. https://doi.org/10.21276/sb
Anwar, R., & Adidarma, W. (2016). PENGARUH KEPERCAYAAN DAN RISIKO PADA MINAT BELI BELANJA ONLINE Rosian Anwar 1 Wijaya Adidarma 2. Jurnal Manajemen Dan Bisnis Sriwajaya, 14, 2.
Arista, E. D., & Astuti, S. R. T. (2011). Analisis Pengaruh Iklan, dan Citra Merek terhadap Minat Beli Konsumen. Aset, 13(1), 37–45.
Ekaprana, I. D. G. A., Jatra, I. M., & Giantari, I. G. A. K. (2020). Pengaruh Kualitas Produk, Kualitas Layanan Dan Citra Merek Terhadap Niat Pembelian Ulang. E-Jurnal Manajemen Universitas Udayana, 9(8), 2895. https://doi.org/10.24843/ejmunud.2020.v09.i08.p01
Fasha, A. F., Robi, M. R., & Windasari, S. (2022). Determinasi Keputusan Pembelian Melalui Minat Beli: Brand Ambassador Dan Brand Image (Literature Review Manajemen Pemasaran). Jurnal Manajemen Pendidikan Dan Ilmu Sosial, 3(1), 30–42. https://dinastirev.org/JMPIS/article/view/840
Febriantoro, W. (2018). Kajian Dan Strategi Pendukung Perkembangan E-Commerce Bagi Umkm Di Indonesia. Jurnal MANAJERIAL, 17(2), 184. https://doi.org/10.17509/manajerial.v17i2.10441
Firmawan Adixio, R., & Saleh, L. (2013). Pengaruh Kualitas Layanan Dan Nilai Yang Dirasakan Terhadap Niat Pembelian Ulang Melalui Mediasi Kepuasan Pelanggan Restoran Solaria Di Surabaya. Journal of Business and Banking, 3(2), 151. https://doi.org/10.14414/jbb.v3i2.233
Gupron, G. (2019). Meningkatkan Kinerja Karyawan Melalui Sistim Informasi Manajemen dan Komunikasi (Studi pada Biro Pengelolaan Barang Milik Daerah Setda Provinsi Jambi). J-MAS (Jurnal Manajemen Dan Sains). https://doi.org/10.33087/jmas.v4i1.73
Ida, Zaniarti, S., & Wijaya, G. E. (2020). Financial Literacy, Money Attitude, Dan Financial Management Behavior Generasi Milenial. Jurnal Muara Ilmu Ekonomi Dan Bisnis, 4(2), 406–413. https://doi.org/10.24912/jmieb.v4i2.9144
Limakrisna, N., & Ali, H. (2016). Model of Customer Satisfaction: Empirical Study At Fast Food Restaurants in Bandung. International Journal of Business and Commerce.
M, A., & Ali, H. (2017). MODEL KEPUASAN PELANGGAN: ANALISIS KUALITAS PRODUK DAN KUALITAS LAYANAN TERHADAP CITRA MEREK PADA GIANT CITRA RAYA JAKARTA. Jurnal Manajemen. https://doi.org/10.24912/jm.v21i3.254
Mardalis, A. (2005). Meraih Loyalitas Pelanggan. Jurnal Manajemen Dan Bisnis BENEFIT, 9(2), 111 – 119. https://doi.org/10.1007/s13398-014-0173-7.2
No, P., Sanusi, A., Desfiandi, A., Ali, H., St, A. B., & Ct, R. A. (2017). PERFORMANCE-BASED ON THE HIGHER EDUCATION QUALITY IN PRIVATE COLLEGES. Proeeding MICIMA.
Pramatatya, V., Najib, M., & Nurrochmat, D. R. (2004). Pengaruh Atmosfer Kedai Kopi Terhadap Emosi Dan Keputusan Pembelian Ulang. Jurnal Manajemen Dan Agribisnis, 12(2), 126–136. https://doi.org/10.17358/jma.12.2.126
Purbasari, D. M., & Permatasari, D. L. (2018). Pengaruh Kualitas Pelayanan dan Kepuasan Pelanggan Terhadap Pembelian Ulang. Jurnal Inspirasi Bisnis Dan Manajemen, 2(1), 43. https://doi.org/10.33603/jibm.v2i1.1056
R, W. F. (2011). ARAH DAN KEBIJAKAN POLITIK EKONOMI INDONESIA MAKIN MENYIMPANG DARI KONSTITUSI.
Saidani, B., Lusiana, L. M., & Aditya, S. (2019). Analisis Pengaruh Kualitas Website dan Kepercayaan Terhadap Kepuasaan Pelanggan dalam Membentuk Minat Pembelian Ulang pada Pelanggan Shopee. Jurnal Riset Manajemen Sains Indonesia, 10(2), 425–444.
Saputra, F. (2022). The Role of Human Resources , Hardware , and Databases in Mass Media Companies. International Journal of Advanced Multidisciplinary, 1(1), 45–52.
Saputra, F., & Ali, H. (2021). THE IMPACT OF INDONESIA ’ S ECONOMIC AND POLITICAL POLICY REGARDING PARTICIPATION IN VARIOUS INTERNATIONAL FORUMS?: G20 FORUM ( LITERATURE REVIEW OF FINANCIAL MANAGEMENT ). Journal of Accounting and Finance Management, 1(4), 415–425.
Saputra, F., & Ali, H. (2022). PENERAPAN MANAJEMEN POAC: PEMULIHAN EKONOMI SERTA KETAHANAN NASIONAL PADA MASA PANDEMI COVID-19 (LITERATURE REVIEW MANAJEMEN POAC). Jurnal Ilmu Manajemen Terapan, 3(3), 316–328. https://doi.org/10.31933/jimt.v3i3
Sasongko, S. R. (2021). Faktor-Faktor Kepuasan Pelanggan Dan Loyalitas Pelanggan (Literature Review Manajemen Pemasaran). Jurnal Ilmu Manajemen Terapan, 3(1), 104–114. https://doi.org/10.31933/jimt.v3i1.707
Sitio, T., & Ali, H. (2019). Patient Satisfaction Model and Patient Loyalty: Analysis of Service Quality and Facility (Case Study at Rawamangun Special Surgery Hospital). Scholars Bulletin. https://doi.org/10.36348/sb.2019.v05i10.002
Suryani, S., & Rosalina, S. S. (2019). Pengaruh Brand Image, Brand Trust, Dan Kualitas Layanan Terhadap Keputusan Pembelian Ulang Dengan Kepuasan Konsumen Sebagai Variabel Moderating (Studi pada Startup Business Unicorn Indonesia). Journal of Business Studies, 04(1), 49.
Susmitha, I. P. Y. (2016). Analisis Likuiditas, Leverage dan Profitabilitas Sebagai Penentu Kebijakan Dividen Tunai. Jurnal Ekonomi Dan Pariwisata, 10(1), 15–24.
Sutiksno, D. U., Sucherly, Rufaidah, P., Ali, H., & Souisa, W. (2017). A literature review of strategic marketing and the resource based view of the firm. In International Journal of Economic Research.
Trisno Musanto. (2004). FAKTOR-FAKTOR KEPUASAN PELANGGAN DAN LOYALITAS PELANGGAN: Studi Kasus Pada CV. Sarana Media Advertising Surabaya. Jurnal Manajemen Dan Kewirausahaan, 6(2), pp.123-136. http://puslit2.petra.ac.id/ejournal/index.php/man/article/view/16140
Wingsati, W. E., & Prihandono, D. (2017). Pengaruh Penanganan Kegagalan Layanan, Kepercayaan, Dan Gaya Hidup Terhadap Minat Pembelian Ulang Melalui Kepuasan Konsumen. Management Analysis Journal, 6(2), 1–11.
Yunita, D., & Ali, H. (2017). Model of Purchasing Decision ( Renting ) of Generator Set?: Analysis of Product Quality , Price an Service at PT . Hartekprima Listrindo. Economics, Business and Management. https://doi.org/10.21276/sjebm.2017.4.11.12
Downloads
Published
2021-05-10
Issue
Section
Articles
License
Authors who publish their manuscripts in this journal agree to the following conditions:
- The copyright on each article belongs to the author(s).
- The author acknowledges that the Dinasti International Journal of Economics, Finance & Accounting (DIJEFA) has the right to be the first to publish with a Creative Commons Attribution 4.0 International license (Attribution 4.0 International (CC BY 4.0).
- Authors can submit articles separately, arrange for the non-exclusive distribution of manuscripts that have been published in this journal into other versions (e.g., sent to the author's institutional repository, publication into books, etc.), by acknowledging that the manuscript has been published for the first time in the Dinasti International Journal of Economics, Finance & Accounting (DIJEFA).
